OCTOBER 2026

Clean beauty has never been so dirty. Heretic, by definition, refuses to conform: perfumer and founder Douglas Little makes raw, sensual, naturals-forward fragrances that show the provocative side of clean. Handcrafted in small batches in Los Angeles.

OCTOBER 2026

Imaginary Authors treats fragrance the way it treats books: it never made sense to own just one. The house conjures memory through scent, building a bookshelf of perfumes to suit any mood, occasion, or season.

SEPTEMBER 2026

Every Jusbox perfume is inspired by music: an icon, a genre, a moment in musical history. Music and scent both trade in memory and emotion, and both tell their stories through notes. Made in Italy, with some of the world's most renowned perfumers.

SEPTEMBER 2026

Hellenist is a Mediterranean house inspired by Greece, its landscapes, its legends, its forgotten heroes. Founded by Jean-David Jacoby, it works in slow, quiet luxury: inspired by Greece, made in France. If Greece is a temple, Hellenist is a temple of memories.

SEPTEMBER 2026

Belnu builds each fragrance around essential oils chosen for their effect on mood: grounding in one scent, uplifting in the next. Founder Darcy Moore, a designer by training, launched the Los Angeles house in 2024 and works with perfumers including Clément Marx and Frank Voelkl.

SEPTEMBER 2026

dosigoh is the Seoul scent studio formerly known as Concreted. The new name joins dosi, Korean for city, with goh, an archaic word for nose, and the fragrances follow that pairing: Korean references and the memories, moods, and textures of the city, translated into something contemporary.

SEPTEMBER 2026

Villa Erbatium makes perfume on the border between science and art. The Seoul house, led by Minseo Ha, composes from its own formulas and draws on what grows: flowers, leaves, stems and roots. Its Samcheong-dong atelier is built like an alchemist's laboratory, with the full range on the shelf.

SEPTEMBER 2026

Maison des Animaux was founded by sisters Crystal and Jodi: Crystal the in-house perfumer, Jodi helping run the house on her own journey of recovery. Together they make small-batch fragrance built on personality over pretense, unapologetic, passionate, and stirring.

SEPTEMBER 2026

Racyne is a young Paris house founded in 2023 by Caroline Pélissier after seven years inside the city's major perfume houses. Its genderless eaux de parfum are made in France with up to 95% natural-origin ingredients on organic wheat alcohol, and treat putting on perfume as a quiet, intimate ritual rather than a spectacle.

SEPTEMBER 2026

Essential Parfums believes an exceptional fragrance shouldn't be a privilege. Founded in Paris in 2018 by industry veteran Géraldine Archambault, the house puts the perfumer's craft first: sustainable compositions, stripped of needless packaging and markup, priced to make haute parfumerie accessible.

SEPTEMBER 2026

Perfume Who is an artisanal house that keeps to small batches and a deliberate air of mystery. Its surrealist fragrances, several named for avant-garde films, bridge visual art and scent, and arrive in sculptural, egg-shaped bottles.

AUGUST 2026

Fleurit is built for a fragrance wardrobe rather than a single signature: each scent stands on its own, yet layers with the rest. Founder Lynn King, connected to her Eastern European heritage through scent, is based here in Carlsbad.

AUGUST 2026

Indult began in Paris in 2006 as Francis Kurkdjian's own house: three fragrances, each devoted to a single great material, each limited to 999 bottles. Revived by a devoted collector, the original trio (including the cult vanilla Tihota) remains in production.

AUGUST 2026

Day Three was founded in 2022 by Michael and Vanessa Paul, and months after its first perfume, La Tacita de Café, it won an Art and Olfaction Golden Pear Award. A true family operation, the house treats perfume as a vessel for precious moments and memory.

AUGUST 2026

Goldfield & Banks is Australia's premier luxury perfume house. Since 2016, founder Dimitri Weber has honored the Australian land through gender-free fragrance: native botanicals, fully traceable from field to bottle, blended in the French tradition.