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Obvious Parfums

Kakigori White Crush

NewAdded June 14, 2026

100ML / 3.4FL OZ - EAU DE PARFUM

In our

Smells like

Clean AccordPink PepperIris ConcreteRoseWhite MuskTonka

$195

This bottle is sold out.

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565 Grand Ave, Carlsbad, CA 92008

Tue–Sat 11am–6pm · Sun 11am–4pm

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If you love Kakigori White Crush, Shaya would reach for these

The Story

Purity · Icy base · immaculate

The crystalline purity of snow.

What could be more poetic, more transient, than the snow from Mount Fuji, once carefully collected to refresh Japan’s summer elite? Delicately shaved, it was crowned with sweet syrups, fruit or tea — thus was born kakigori!

Kakigori White Crush is a fragrance that evokes the pristine whiteness of imperial snow. Built around a delicate white musk accord, elevated by iris and rose, it captures a sense of icy innocence. Worn alone, it offers a quest for crystalline purity

Focus on the iris flower

Orris is traced back in history to the pharaohs of Ancient Egypt, who grew the beautiful flower in their gardens. In Greek mythology, Iris was the messenger of the gods. It was believed that the flower, with its wing-like petals, accompanied human souls to the heavens.

Iris Concrete LMR represents a historic quality from Laboratoire Monique Rémy Naturals. To obtain this unique olfactory quality, LMR has chosen to combine irises of different origins: Pallida (more floral) and Germanica (more gourmand). Orris rhizomes first require about 3 years underground between planting and harvest, and then, to dry for another 3 years. Contrary to common market practices, LMR’s maturation process takes place under natural conditions, without chemicals, thanks to cost-innovation program with iris farmers.

Delightful combination

Discover the syrups to be layered with Kakigori White Crush: Dulce de Leche and Plum Cream.

OLFACTORY PYRAMID
Floral, Musky
TOP NOTES
Clean Accord, Pink Pepper
HEART NOTES
Iris Concrete, Rose Essential
BASE NOTES
White Musk, Tonka Bean Absolute

The House

Obvious is the Paris house David Frossard launched in 2020, after years running exports for L'Artisan Parfumeur and founding the Liquides perfume bar. Its credo is in the name: beauty is obvious and needs no explanation. Frossard makes straightforward, eco-responsible fragrances — sustainably formulated, simply presented — as a quiet rebellion against superficiality and show. For him a perfume isn't an ostentatious disguise but a revealing totem: a way back to authenticity, and to nature.

The Perfumer

Tanguy Guesnet