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Paradisi

$107

Available for pickup

In stock at the shop on Grand Avenue — choose pickup at checkout, or come smell it in person.

565 Grand Ave, Carlsbad, CA 92008

Tue–Sat 11am–6pm · Sun 11am–4pm

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More in the Fruity family

The Story

A beacon amongst the green.

With an unctuous opening of exotic and near-indescribable fruit notes and augmented citrus oils, Paradisi presents a novel freshness and odd familiarity albeit from a fruit that you have never experienced before. The secret here lies in the collision between specific citrus extracts and key aldehydes pivoting around a peculiar berry extraction, which is subsequently buried within the formula being used primarily for its hidden secrets over its aromatic properties.

Made in Scotland.

Impression
Grapefruit, Orange, Guava, Honeysuckle, Cucumber, Pink Pepper, Magnolia, Passionflower
Fade
Tree Moss Absolute, Mushroom, Cedarwood, Patchouli, Soil

The House

Jorum Studio is an indie fragrance house in Scotland, founded in 2019 and led by Scottish perfumer Euan McCall. Jorum aims to capture the beauty of nature with an unconventional spirit — pulling from northern landscapes, peated whiskies, and the rest of McCall's particular interests. Every fragrance is designed and manufactured in-house.

The Perfumer

Euan McCall